It’s a well-known fact that creative writing work is ill-paid and not commensurate with the time and effort expended, but if you’re looking for a supplementary income that builds on your writing, editing and general communication skills, becoming a copywriter may be a lucrative avenue to explore. ArtsHub asks some seasoned copywriters to offer us their tips of the trade.
As well as being the author of three books, the latest of which is A Kind of Magic, Anna Spargo-Ryan has been a freelance copywriter for 10 years, with a variety of jobs that have allowed her to play with the intertwined craft of writing and research. As Spargo-Ryan says, ‘My days are a mix of all kinds of weird and wonderful things: everything from educational podcasts about melons to ad copy for electric vehicles and serious climate website content. I work with clients directly and on bigger projects with agencies.’