SWANFALL ART returns to Mall Galleries, London in August 2025 with its annual exhibition. Titled Fables, the show explores how narrative functions as a method in contemporary art, reflecting a broader shift from expression to resonance. Art’s power lies not merely in representation, but in transformation – in awakening perception, forging connection, and revealing essence. In a world marked by ecological, political, and psychological unrest, the demand for art that engages emotionally and intellectually is increasingly urgent. Viewers, curators, and collectors alike are moving away from formalism and toward works that provoke reflection, empathy, and dialogue. This shift signals a deeper longing for shared memory, identity, and meaning.
Narrative is being redefined – not simply as storytelling, but as a structural and perceptual framework. Contemporary works often avoid singular viewpoints or linear conclusions, instead inviting open-ended interpretation. Story remains a vital way we organise time, understand change, and locate ourselves in the world.
Fables responds to this shift – from explanation to insight, from statement to shared experience. The theme is not a return to moralistic fables, but an invitation for artists to explore emotional depth and narrative complexity across mediums.
We welcome work across all media – painting, installation, film, sound, performance, and text. Fables values not novelty for its own sake, but the capacity of a work to generate rhythm, provoke thought, and activate the space between feeling and idea. In structure or stillness, these works speak to what remains unsaid – yet deeply understood.
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