Search Results
Exposing the creative industries fallacy
The idea of creative industries is based on an economy that has no way to count the things that matter.
Creatives share traits with psychopaths
Bold, sexually appealing, risk-taking, arrogant... are you a psychopath or just creative?
Why people choose arts experiences (the wombat's a clue)
Animal insights can help clarify what your audience is looking for and how they see you.
Anti-burnout advice for freelancers
Fluctuating workloads and financial pressure is a recipe for burnout in freelancers. We've collected strategies to help identify and defeat…
Nightmare chairs and how to survive them
The chairs who run arts boards are usually corporate successes and often rich and powerful. But that doesn't necessarily mean…
Eight lessons from the arts that could save our souls
The keys to successful creative art are also the keys to a good life.
Jedi art warriors could save our society
The arts may contain the answer to a failing society but only if we stop buying in to the dominant…
Keeping fresh and focused in a long-term role
Tips and ideas from sector colleagues to keep you inspired in an ongoing role.
Understanding your competition
Knowing what other creative practitioners are doing is essential to pitching your own marketing.
Has the bell finally tolled for theatre subscriptions?
Probably not, but the use case is changing globally. Better data is essential to keeping up with customer needs.
