Peter Rubin, who is credited as one of the world’s first video mixers, or VJs, has a lot to say about the state of the world today. A filmmaker, author and video mix artist for over 30 years, Rubin has witnessed several generations of cultural movements and the ups and downs of the record industry. He was there at the birth of house music and the rise of the superstar DJ.
Now, as we enter the 21st century, he thinks there needs to be a rebalance of music and visuals in clubs – and that young people need to be inspired to use technology to send out positive messages to the masses.