BOCS, ENTA, Databox, PASS are code-names of a sort. Choose right, and your arts organisation may find itself an example of ticketing system success. Make the wrong choice, and the ramifications could be devastating.
Arts organisations now exist within an industry that is increasingly dependent upon ticketing and marketing technologies to stay afloat. For industry players, therefore, the existence of an information service that can make clear some of the complicated terminology surrounding ticketing systems is vital. And this is the intended role of the Arts Council of England-funded online information service ‘Ticketing.org.uk’.