Creativity has become a much-vaunted concept in recent years. Richard Florida has argued that the ‘creative classes’ are keeping cities alive, corporations are suddenly opting for African drumming lessons over annual barbecues, and creativity courses are everywhere.
It’s such a strange idea, teaching someone to be creative. Often it feels like we’ve placed creativity in a dialectic of genius; something you either have, or you don’t. The answer, for most of us, is probably no. After all, who’s going to write a haiku when the news is on and no one’s started dinner?