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Showing all Museums news in Features
Disruption is the new mantra. We look at how cultural organisations can use it to accelerate brand alignment with sponsors to sustain their futures.
The arts sector has reacted with deep concern to the removal of funding from the Australia Council in favour of a new body controlled by the Ministry.
Quotas? Professional pathways? Clear metrics of success? Arts managers consider a range of options to increase cultural and gender diversity in the arts.
A study of UK arts businesses shows most are failing to take advantage of modern technology to market their businesses effectively.
Lost audiences cost five times more to re-engage than it costs to retain them so get retention right.
Despite decades of investment in audience development and the current enthusiasm for all things data, arts organisations still aren’t getting it.
In the future, social media will be as common as Paypal for making purchases. How will that impact on the arts sector?
Is an over-sized milk crate better than a bronze of another eminent white male? Multi-million dollar commissions make public art an increasingly polarising topic.
The shop has become a key component to the museum experience, but also a robust revenue stream vital to galleries of all scales.
Conversation equals wealth if you know how to leverage casual encounters into marketing opportunities.
Harnessing a creative vision into a workable strategic model needs acute thinking, skillful writing and huge commitment.
Technology makes everyone a creative with a distribution network so where does that leave the professionals?
Audience engagement requires a level of emotional investment that means people want to spread the word.
You already know the demography of your audiences but do you understand why it is skewed? The equation is complex.
Coal corporations, oil companies and casinos have money to spend on the arts. Should you steer clear or mine their deep pockets for every dollar?
Despite more than 500 studies, reviewers say better research is needed to convince policy-makers that strong arts activity generates happier, healthier and wealthier societies.
Multiple studies prove the arts improve health, education and economic outcomes, a review of 90 research projects has shown.
Understanding Culture Segments can help galleries and arts organisations identify, engage, attract and keep audiences coming through their doors.
Effective goal-setting takes more skill, discipline and self-awareness than simply following your dreams and expecting the universe to deliver.
Businesses like BP and Transfield look like great partners for arts organisations. But if you don't ensure genuine common interest with your artists and audiences you could face a public relations nightmare.
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