It is a rare moment for an institution to reinvent itself – its public access, its name, brand, how it uses its collection, its staffing structure, not to mention taking on a new visionary executive management.
Sydney’s Museum of Applied Arts and Sciences (MAAS) is doing just that.
Last week it announced its 2020 Vision strategic plan alongside a multi-year exhibition program (2015-2017) saluting a long-term investment in driving the future of Museum – and our perceptions of it.
